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AIGA interviews Greg Bennett
WORKtoDATE is pleased to announce that AIGA, the professional association for design, has selected Greg Bennett for an interview about his approach to and view of graphic design. AIGA’s mission is to advance designing as a professional craft, strategic tool and vital cultural force.
Here's the introduction from the interview:
Greg Bennett of WORKtoDATE is a tour de force. While the accolades pour in, what’ I find most distinctive is his take-no-prisoners approach to creative communication. His approach, “total immersion” hearkens the world view of a method actor, who upon getting an assignment, becomes that assignment through its development and discovery.
Noted author, Jim Collins, of the book “Good To Great“, characterizes such proliferation as “disciplined person + disciplined thought + disciplined action.” The loudest thing about Greg is his quiet sense of resolve (e.g. “In 1997, I decided I would make my mark on the world through my graphic design”) meted out through his words and his works. And if by works, you have no idea what I’m talking about, take a gander at the sheer body of work he uploads to his online portfolio, his website, and who he’s looking at… impressive. All that and a full-time gig to boot.
So, it’s no wonder that he’s getting national and international attention. Yet, he’s approachable enough to meet at a conveniently placed north Baltimore coffee shop and to bend his ear a bit on greatness, AIGA and subjects in-between.
Greg: Let’s do a round-up: You were recently profiled in Communication Arts (CA) and billed as a fresh mind in the field of graphic design. A quick tour of your website reveals more than enough to introduce you including the recent inclusion in the Graphis Poster Annual 2011, among many other accolades. And of course, you were gracious enough to design the Pulp, Ink & Hops poster that debuted last year. Thanks again and welcome.
To continue reading this interview, please visit: aigabaltimore.wordpress.com
Interview by Chris Jones.
