Profile

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Greg Bennett is the owner and creative director of Cut Once®, a strategic design firm that believes an organization’s brand is its most valuable asset. In this role, Greg works closely with a multidisciplinary team to help clients express core values and identify new ways to engage key audiences.

www.CutOnceDesign.com

Greg’s background is in brand strategy, design development, implementation, and ongoing brand management, with a focus on higher education, consumer goods, and non-profit. He believes deeply in the power of design and the positive affects it can have on everyday life when used well.

Before founding Cut Once, Greg dedicated nearly two decades of his professional career to completing hundreds of projects for a broad range of clients of industries. These invaluable experiences taught him how to save clients time, money, and effort while fostering a shared vision and lasting partnership.

Greg’s volunteer experience includes presenting at the Council for Advancement and Support of Education (CASE) Editors Forum, judging for organizations such as the Art Directors Club and the American Advertising Federation, student mentoring, and participation in annual AIGA student portfolio reviews.

New project to discuss?
Consultations and audits are great ways to start the conversation. Contact Greg to take the first step.

(717) 683-5712
info@cutoncedesign.com
www.cutoncedesign.com

 

Capabilities

Advertising
Branding
Corporate Communications
Creative Direction
Design Direction
Editorial Design
Environmental Design
Graphic Design
Illustration Direction
Interactive Design
Operations Management
Packaging Design
Photography Direction
Strategy and Positioning

Approach

Discover
Define
Create
Implement
Optimize

Brand Experience

AIGA
AOL
BBC America
Benjamin Bixby
Black & Decker
Blair Corporation
CertainTeed Building Products
Curve Appeal Jeans
DeWALT
Discovery Channel
Earth Footwear
Filson Outdoor Apparel
GE
Gerber Gear
Goldwell Hair Products
GoreTex
Gorilla Glue
Grinnell Paving Stones
Isis Apparel
Johns Hopkins University
Kao USA
Laureate Education
Little Me Childrenswear
Maryland Public Television
M&T Bank
National Geographic
Public Broadcasting Service
Rehoboth Beach Film Society
Rosetta Stone
Royal Robbins
Simpson Racing Products
SnowSports Industries America
Spirit Airlines
Streamlight Flashlights
STX Sports Products
Werner Ladder
ZEN Department Stores

Honors & Awards

Adweek, Feature
AIGA (DC) 50 Bi-Annual Competition, Award
American Advertising Federation: 01-12, 13, 15 (41 ADDY Awards)
American Advertising Federation: Best of Show, Judges Award, District 2 Gold
American Advertising Federation: Judge, 2013
Art Directors Club, Judge, 2010
ASU Herberger Institute for Design Exhibition: 11-13
Best of Business Card Design 9, Rockport Publishers
CASE Editors Forum: Speaker, 2015
CBS News, Sunday Morning, Feature
Celebration Graphics Sourcebook, Rockport Publishers
China International Poster Biennial, 2 Awards
Communication Arts: Featured Exhibit: 05, 07, 08, 11
Communication Arts: Fresh Column
Communication Arts: Webpick of the Day
Design: Logos, Rockport Publishers
Design: Type, Rockport Publishers
Design for Special Events, Rockport Publishers
Design Matters: Portfolios, Rockport Publishers
Designing for the Greater Good, Harper Design
Exploring Typography, 2e, Thomson Delmar Learning
Fingerprint No. 2, HOW Books
Good50x70: Anthology, Moleskine Publishing
Good50x70: Exhibition
Graphis: Poster Annuals: 07, 08/09, 11 (3 Awards)
Graphis: Social&Political Protest Posters, Gold Award
Herman Miller: Lifework Interview
HOW: Designer Spotlight, Feature
HOW: Int'l Design Annuals: 09, 11, 12 (3 Awards)
HOW: Out of This World, Feature
IdN (International designers Network) Feature
Impressive, Gestalten Publishers
Letterhead + Logo Design 12, Rockport Publishers
Logo Lounge: Volumes 1 & 2, Rockport Publishers
Lovely Package, Feature
Market Smart Design, Collins Design
Moscow Intl Biennial of Design Golden Bee, Award
Print: RDA: 01, 03, 08, 10, 13 (7 Awards)
Really Good Logos Explained, Rockport Publishers
Samford University, Permanent Collection
San Francisco Museum of Modern Art, Exhibition
Signs of the Times: Broadside Exhibition, Merit Award
Star-Spangled 200 Anniversary, Exhibition
The Dieline, Top 100 Package Designs
UCDA Campus Violence Poster Project, Exhibition
Urban Forest Project, Exhibition
Vineum Bodensee (Germany)
Visual Language for Designers, Rockport Publishers
918 Letterpress Ephemera Show
1,000 Garment Graphics, Rockport Publishers
1,000 Indie Posters, Rockport Publishers
1,000 More Graphic Elements, Rockport Publishers
1,000 More Greetings, Rockport Publishers