Little Me is a purveyor of newborn and young toddler apparel and accessories. This logo study explores the concept of child wonderment and discovery which is at the heart of the Little Me brand. To convey the spirit of wonderment and discovery, I chose to express this through a series of playful visuals such as a lady bugs, dalmatian dogs, cut paper art, and a smiley face of course.
Consumer Promotion Design
Merchandise & Apparel
Strategic Marketing Initiatives